Posted by: cruisec0ntr0l | November 27, 2012

Nike We Run MNL 2012 Race Day Reminders

WE RUN MANILA 10K – RACE DAY
December 2, 2012 (Sun)
4:00 am Assembly
5:30 am Gun Start
Starting point: Seaside Boulevard cor. Bayshore Ave, Mall of Asia activity area

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*Late comers who arrive at the starting line after 5:45 am will not be allowed to race.

PROGRAM FLOW
4:00 am Baggage Depository Opens
4:30 am Race Village Opens/Start Pen Opens
5:00 am Runners Warm-up and Stand-by
5:30 am Gunstart
6:30 am Race Village Elements Open (Concessionaires, Massage, Photo Booths)
8:00 am Runners have to finish by this time to qualify for the Finisher’s Entitlement
8:15 am Program Begins
– Host Opening Spiels
– Never The Strangers Set
– Sponge Cola Set
9:15 am Prize Presentation for Individual Categories
9:45 am Prize Presentation for School Category
10:00 am Chicosci Set
10:30 am Host Closing Spiels
11:15 am Closing

PRESS RELEASE:

13,000 Runners to Own Manila in the Nike We Run MNL 10K
Race kit collection from November 27 to 30, from 10 am until 10 pm at Bonifacio High Street

PHILIPPINES, 26 November 2012 – On Sunday, 2 December, close to 13,000 runners will be up bright and early to take part in the Nike We Run MNL 10K race. It will flag off at the SM Mall of Asia activity area, at the corner of Seaside Boulevard and Bayshore Avenue. The runners will be part of Nike’s global We Run race movement which will see a total of 395,000 runners from 32 cities participating, forging a new global community of runners through Nike’s most connected race series yet with innovative Nike+ technology.

Nike’s We Run MNL 10K race will bring the streets of Pasay City to life with 13,000 high energy runners expected to make tracks all over the SM Mall of Asia’s grounds. Set against the remarkable view of Manila Bay, the race will see runners pass through the commercialized area of the Mall of Asia with the SMX Convention Center and the latest icon of the area, the eye-shaped SM Bay City Arena. Runners are set to leave the urban commercial scenery and head towards the fields along Diosdado Macapagal Boulevard, before taking a turn on Pacific Avenue to race back to the finish line.

At the finish line, runners can look forward to completing their Nike experience at the race village located at Seaside Boulevard, connecting with fellow running enthusiasts and athletes to celebrate their running achievements. Runners can also recharge and relax at the massage booth, as well as enjoy the refreshments from the juice bar. There will be a concert, hosted by Nike influencers Drew Arellano and Mia Bayuga, featuring bands such as Chicosci, Never The Strangers and Spongecola to keep the adrenaline pumping after the run.

All finishers will receive a Finisher’s T-Shirt to commemorate the event and their running experience. Adapting the global We Run design, and customized for the Philippines, runners are identified globally with the black Nike Dri-Fit race tee featuring a distinct volt green collar piping and a striking graphic in volt green. Runners who complete the run will also receive a finisher’s tee to proudly wear their achievement.

In line with this, the race kit collection will be on November 27 to 30 from 10 am until 10 pm at the Bonifacio High Street activity grounds in front of Nike Park Fort, Bonifacio Global City, Taguig. Runners are reminded to bring their IDs and a printed copy of their confirmation slip to collect their race packs.

The Nike We Run race series is Nike’s most connected race series yet with innovative Nike+ technology. The race series kicked off on September 1 in Prague Czech Republic, and will conclude on December 15 in Rio de Janeiro, Brazil.

For more information, visit: http://www.facebook.com/NikeRunningPH or follow us on twitter via @NikePH.

END

About NIKE, Inc.
NIKE, Inc. based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football (soccer) brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit http://www.nikeinc.com.
For media enquiries, please contact:

Miles Montecillo / Pam Mariano / Jandric Lim
Ogilvy Public Relations Worldwide
E-mail: Miles.Montecillo@ogilvy.com / Pam.Mariano@ogilvy.com / Jandric.Lim@ogilvy.com
Tel: 238-7000 loc. 7006/7049/7051

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