Posted by: cruisec0ntr0l | July 27, 2012

Presenting, The Nike LunarGlide+4!

The New Nike LunarGlide+4 Takes the Everyday Run to an Elite Level

Lunarlon Dynamic Support system and reinvented Nike Flywire technology offer cutting-edge performance on a glove-like fit.

• Revolutionary fit with dynamic Nike Flywire technology
• Lunarlon Dynamic Support system offers stability and cushioning
• Lighter than the Nike LunarGlide+ 3

Official Press Release:

PHILIPPINES, JULY 2012 – This summer when the greatest athletes in the world compete for career defining victories, runners everywhere can hit the street and log miles in the technologies these athletes inspired. These innovations live in the all-new fourth generation of the Nike LunarGlide+4, featuring reinvented Nike Flywire technology and the innovative Dynamic Support cushioning system – and weighing in lighter than the previous version.

Whether at record breaking speeds or on a relaxing morning run, fit is paramount. Sprinters and middle distance runners this summer will race in the Nike Zoom Superfly R4 and Nike Zoom Victory Elite, respectively, both with revolutionary Nike Flywire – a technology also utilized in the new Nike LunarGlide+4. The dynamic cables move with the foot, offering support and comfort while minimizing weight and bulk. And since it wraps under the arch and loops into the laces, Flywire technology is customizable for an adaptive, glove-like fit that helps eliminate the gaps of a traditional upper.

the Nike LunarGlide+4 for Men (black-volt)

The LunarGlide+4 is really the best of both worlds. You’ve got amazing fit and support on an unbelievable ride with the super responsive Lunarlon cushioning.
-Rob Williams, Sr. Footwear Designer for Nike Running

In the midsole, Lunarlon foam stars in the Dynamic Support platform and provides super plush, responsive cushioning. Lunarlon – the result of collaboration between Nike designers and the Nike Sport Research Lab – was first introduced on the global stage four years ago as the midsole cushioning system in the Nike LunaRacer+ and Nike LunarTrainer+ running shoes.

the Nike LunarGlide+4 for women (white-volt)

The Nike LunarGlide’s Dynamic Support system is a two-part midsole developed to provide superior stability and cushioning. Opposing wedges of foam (Lunarlon and firmer carrier foam) move the runner from soft to stable as the heel lands and the foot flexes down. The innovative system provides a gradual transition and a smooth ride for a variety of gaits.

Nike LunarGlide+4 designers focused on fit, support and stability in the upper materials as well. The floating heel clip has become a staple of the Nike LunarGlide franchise. Attached to the firmer foam carrier, the clip moves with the foot to help with the heel rolling inward or outward.

The Nike LunarGlide+4 Tech Sheet  SRP: P5,795

Large expanses of single-layer engineered mesh provide ventilation and support where runners need it and give the shoe a purposefully smooth look. Designers also obsessed over style, and the Nike LunarGlide’s sleek look helps ensure a long run looks good, too.

Since the LunarGlide+4 is Nike+ enabled, runners will also be able to track, compare and share their runs through nikeplus.com, the world’s largest running community with 6 million members.

About Nike

NIKE, Inc. based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned Nike subsidiaries include Converse Inc., which designs, markets and distributes athletic footwear, apparel and accessories; Cole Haan, which designs, markets and distributes luxury shoes, handbags, accessories and coats; Umbro Ltd., a leading United Kingdom-based global football (soccer) brand; and Hurley International LLC, which designs, markets and distributes action sports and youth lifestyle footwear, apparel and accessories. For more information, visit http://www.nikebiz.com.

Media contact:
Mae Dichupa
Nike Philippines
Country Marketing Manager
E-mail:mae.dichupa@nike.com

Miles Montecillo / Pam Mariano / Jandric Lim
Ogilvy Public Relations Worldwide
E-mail: Miles.Montecillo@ogilvy.com / Pam.Mariano@ogilvy.com / Jandric.Lim@ogilvy.com
Tel: 238-7000 loc. 7006/7049/7051

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Categories

%d bloggers like this: